Hybrid events have been around the block for a long time. From virtual product launches to hybrid AGMs hosting over thousands of stakeholders, they integrate attendees across platforms and create a synergy between physical and virtual ecosystems. MultiTV helps you ensure that your attendees have a smooth and seamless experience regardless of the platform. With live streaming, instant badge printing, easy attendance tracking and more, MultiTV empowers the organisers to unleash the potential of their events while helping them touch bases with a broader audience.
But before going forward with a hybrid event planner it is crucial to understand various components of a hybrid event throughout its lifecycle to identify potential opportunities or bottlenecks.
Step Zero With the Right Platform
Planning an event doesn’t mean you have to do everything at every step of the journey. You need to start with finding the right platform for your hybrid event. Whether you’re a seasoned hybrid event planner or it's your first time organising an event, MultiTV’s got everything you need. Our unified platforms are built to power hybrid events at a scale. The platform offers HD streaming and low latency for virtual attendees and touchless kiosk and instant badge printing for physical attendees. As an end to end event platform, MultiTV creates a sync between both the infrastructures while covering mobile app access, content curation, real-time networking, and integrated onsite check-ins.
Understand Your Audience
When it comes to organising events there are many platforms offering a multitude of solutions. But if you have a limited understanding of the demographic attending, choosing the right platform becomes all the more difficult. MultiTV makes this navigation easy while offering sector specific solutions for BFSI, real estate, telecom, FMCG and more. In terms of compliance, MultiTV has your back. In case of healthcare you get HIPAA-compliance with CME tracking, virtual test drives, real-time scoring and sponsor visibility for sports and automotive events, etc. This is to ensure you make the most out of MultiTV’s event solutions.
First Impressions with Event Registration
This is the part of where the attendee comes across your event and shares their details while expressing their interest in the same. They share their details via forms, it either happens on-site or online. With MultiTV you can unify online and offline attendees with a single dashboard for managing check-ins and tracking engagement across platforms. For virtual audiences you get form customization, real-time syncing, integrated payment gateways and the physical audiences get onsite registration, real-time tracking, badge generation, and touchless check-in more. Trust starts from step one and with MultiTV, it’s seamless.
Decode Networking While Tracking Engagement
Going back to the purpose of organising events, why would you want a group of people to come together and register for the same cause? The broader reason may vary person to person but at its core, connection is the common denominator. Naturally the next step entails, creating a bridge between attendees and organisers. MultiTV strengthens the bridge with AI-powered matchmaking for personalized attendee connections. In the case of virtual platforms you get networking lounges, real-time chat functionality and live chat options and physically they have interactive chat tools and Q&A. Once the event begins, you have session replays, multi-track navigation, sponsor booths, multilingual support to track engagement and keep up the synergy between both the platforms.
Get Real-time Analytics And Enjoy Personalised Follow-ups
If you organise an event with 400 online attendees and 350 offline attendees, what do you do when there are more registrations than attendees or how do you know if your event was a success? With MultiTV these questions don’t haunt you, especially with real-time analytics and live dashboards.
Integration is a very important part of organizing hybrid events and MultiTV ensures it with a combined attendance tracking across infrastructures paired with a unified engagement view. Post the event you can easily measure the ROI with AI-powered insights and create multiple reports for the same. When you have a streamlined list of the people who registered but couldn’t attend, you could easily send them a follow up mail to keep them engaged, you can ask attendees for feedback post meetings to plan better events in the future.
The Bottom Line
A successful event has no formula, but a good platform can help you measure the success easily. Once you have the metrics and real-time data, making the right calls at the right time becomes easier. Once that part is sorted, the only thing left is expanding beyond the potential of your event. MultiTV makes it possible with end to end event solutions, from registration, ticketing, live streaming to ROI reports everything is covered. Most importantly compliance is not just an add-on the platform is built around it.
